Storyline’s new Engagement Reporting provides real-time metrics on episode engagement. In the top right corner of the Engagement Reporting users can filter by 3-12 month trailing time periods, which will update the graph and metrics presented.  Here are some key definitions of the metrics:

1. Total Engagements – Number of times an episode has been viewed

2. Unique Engagements – Number of unique episodes have been viewed at least once.

3. Generated Episodes – Number of unique episodes that have been successfully generated based on one or more parameters.

4. Engagement Rate – Unique Engagements divided by Generated Episodes

Engagement reporting is presented across the following aggregation levels:

1. Organization level – Engagements across all the episodes

2. Campaign level – Engagements within one or more Campaigns 

3. Outreach level – Engagements within one or more Outreach epissodes

4. User level – Engagements associated with a user’s generated episodes

5. Episode level – Engagements of a specific episode

For questions about Engagement Reporting or to provide additional feedback, please email support@storyline.com.

Storyline’s new Outreach feature allows for on-demand episode generation, providing the most flexible way to utilize episodes for daily 1:1 sales and customer support outreach. Here are the steps to utilize Outreach episode.

1. Click into “Episodes” from the main menu

2. Click on the edit option to the right of the episode row for the episode you would like to enable to use within Outreach.

3. Select “Enable for Outreach”

4. Click into “Outreach” from the main menu

5. Click “Create New”

6. Name the Outreach campaign

7. Select the episode type

8. Input the required parameters (ie. customer ID)

9. Click Generate. Once generated, you can preview the episode.

10. In order to share, you can click on the link icon at the top of the screen and use that link to send the episode to the intended recipient.

In order to monitor engagement of outreach episodes, you will be able to monitor those in aggregate on the dashboard within the storyline portal, as well as by individual outreach on the first page of the Outreach section.

For questions about Outreach or to provide additional feedback, please email support@storyline.com.